Berlin Cameron and John Gerzema, The Harris Poll CEO, to be Honored at 12th Annual Springtime in New York Gala Benefitting National Kidney Foundation
30 million American adults are estimated to have chronic kidney disease—and most aren't aware of it. 1 in 3 American adults are at risk for chronic kidney disease. Risk factors for kidney disease include diabetes, high blood pressure, heart disease, obesity and family history of kidney failure. People of African-American, Hispanic, Native American, Asian or Pacific Islander descent are at increased risk for developing the disease. African Americans are 3 times more likely than Whites, and Hispanics are nearly 1.5 times more likely than non-Hispanics to develop end-stage renal disease (kidney failure).
John Gerzema is CEO of The Harris Poll® (Harris Insights & Analytics), one of the world's leading public opinion, market research and strategy firms. John is a pioneer in the use of data to identify social change and help leaders and organizations anticipate and adapt to new trends and demands. An author, social scientist, speaker and consultant, his books are on the bestseller and critics 'best of' lists of The New York Times, Wall Street Journal, Washington Post, Bloomberg and FAST COMPANY. His latest book with Pulitzer-Prize winner Michael D'Antonio explores the rise of soft power in leadership. As a Distinguished Fellow with The Athena Center for Leadership Studies at Barnard, he is a passionate advocate for Women and Girls and serves as board advisor to The U.N Foundation's Girl Up Campaign, University of The People, The Weizmann Institute for Science and on the board of The National Kidney Foundation.
Jennifer DaSilva, president at Berlin Cameron, is a seasoned integrated marketer with nearly 20 years of experience working on Fortune 500 brands. In her 13 years with the agency, she has managed key accounts like Coca-Cola, Heineken Premium Light, Vimeo, Gilt, Wyndham, Lexus, vitaminwater, and Capital One, for which she led the post-acquisition transition of ING DIRECT to Capital One 360. As a strong female leader, Jennifer is passionate about supporting female entrepreneurs and women in the ad industry to rise-up together. And she's not just talking the talk, but also walking the walk. Jennifer launched Girl Brands Do It Better at Berlin Cameron, an initiative dedicated to empowering female entrepreneurs through connections and creativity. She also empowers her employees to pursue their side hustles by implementing monthly side hustle days and investing in their passion projects.
Berlin Cameron is one of the world's foremost creative marketing agencies, helping companies create vibrant, engaging campaigns. Combining tried-and-true methods with real innovation, Berlin Cameron's leadership navigates the process of transforming a brand into a cultural movement like no other team. The agency-of-choice for many of the worlds most visible brands, from Coca-Cola to Capitol One to Samsung to Amazon, Berlin Cameron has helped numerous companies transform and re-invent themselves. Advocates for positive social change, they also helped The National Kidney Foundation with the Heart Your Kidneys multimedia campaign, helping to raise kidney health awareness to the level of popular awareness.