Heart Your Kidneys Toolbox

When it comes to vital organs, hearts get all the love and kidneys get the short end of the stick. So, this March 8th, on World Kidney Day, we’re asking you to Heart Your Kidneys for a change! Make kidney health part of every conversations with the same urgency as heart disease, cancer or diabetes. Because if your kidneys stop working, so do you.
Help us spread the word. Share these articles and social media posts, use our letters to write to local governments and businesses, and post our video on your company intranet.

Everything You Need to Know about HYK

Learn more about the campaign and how we’re expanding the conversation from kidney disease to kidney health.

Heart Your Kidneys Logos

Download these to place on materials or promotional items.


Use these on social media, your company intranet or newsletter.

Sample Tweets

Angelica Hale:
  • Join @AngelicaHale and #HeartYourKidneys this month (and the other 11 months of the year)! http://bit.ly/2AT59FC [TWEET THIS]
  • Listen to @AngelicaHale! "Eat right, exercise, drink water and keep your kidneys healthy. Because whatever you're good at, there is only one you." #HeartYourKidneys http://bit.ly/2kABohQ [TWEET THIS]
World Kidney Day:
  • Today, March 8, is #WorldKidneyDay! RT to raise kidney disease awareness. #HeartYourKidneys [TWEET THIS]
  • Today, on #WorldKidneyDay, let's make #kidneyhealth part of everyday conversation like heart disease, cancer, or diabetes. [TWEET THIS]
  • NKF Kid Ambassador @angelicahale is celebrating #WorldKidneyDay by inviting you to #HeartYourKidneys!  http://bit.ly/2jZIooG [TWEET THIS]
Kids and Kidney Disease:
Women and Kidney Disease:
Heart Your Kidneys:
  • When it comes to vital organs, hearts get all the love. #HeartYourKidneys for a change! http://bit.ly/2ju5BgJ #NationalKidneyMonth [TWEET THIS]
  • Our kidneys work 24/7 to remove waste and keep our blood pressure in check. http://bit.ly/2ju5BgJ #HeartYourKidneys [TWEET THIS]
  • Kidneys are our body's little chemical factories and work 24/7 to sustain life. http://bit.ly/2km99m9 #HeartYourKidneys [TWEET THIS]
  • When kidneys stop working, dialysis or transplant are needed to survive. #HeartYourKidneys http://bit.ly/2km99m9 #NationalKidneyMonth [TWEET THIS]
  • Here are 5 jobs you didn't know kidneys had. http://bit.ly/2ju5BgJ #HeartYourKidneys #NationalKidneyMonth [TWEET THIS]
  • Ask your doctor a question, especially if you have high BP or diabetes: How are my kidneys, doc? http://bit.ly/2km99m9 #HeartYourKidneys [TWEET THIS]
  • Two simple tests at your doctor's office can diagnose early signs of kidney disease. http://bit.ly/19rItKB #HeartYourKidneys [TWEET THIS]
  • Show your kidneys some love by taking steps to protect them. http://bit.ly/2km99m9 #HeartYourKidneys [TWEET THIS]

Sample Facebook Posts

Facebook Profile Frame

Go to https://www.facebook.com/profilepicframes and look up "National Kidney Foundation" to find the Heart Your Kidneys profile frame.

Social Media Images

Use these to update your Facebook, Twitter, and Instagram pages.

Social Media Images (En Español) — NEW!

Use these to update your Facebook, Twitter, and Instagram pages.

  • Se necesita talento para alcanzar la nota alta – se necesita coraón para poner tu salud primero —Download Image
  • Los riñones filtran 200 litros de sangre todos los días —Download Image

Social Media Headers

Use these on your Facebook and Twitter pages. Click Image to Download.

Social Media Profile Images

NKF staff, please use these profile images on any NKF local social media pages. Click image to download.

Bring Urgency to Kidney Health on Thunderclap

Use your social media platforms to bring urgency to kidney health! Share our message by signing up for the 2018 World Kidney Day Thunderclap via Twitter, Facebook, Tumblr or all three, and get the word out to your friends and followers to do the same. On March 8th, watch as everyone’s messages are blasted out simultaneously at 12PM!

HYK PSAs and Videos — NEW!

Share the videos on your company intranet, at your event, or post on your social media pages. See "How to Pitch" below for instructions on how to pitch the Angelica Hale PSA to media outlets.

PSA Radio Script

Use this PSA script to submit to radio stations and ask them to record and run the PSA during March.

Fundraising for National Kidney Month

National Kidney Month only comes once a year. Support from people like you is crucial to making sure we spread the "Heart Your Kidneys" message!
  • Make a donation to support National Kidney Month
  • Share with your friends and family a special page dedicated to raising urgent funds for this special month:
    • Make a Facebook fundraiser in support of the "2018 National Kidney Month"
    • Want to get creative, or celebrate a loved one? Visit our Team Kidney Website to fundraise for National Kidney Month on your own terms
  • Give Dialysis patients in your area much needed relief during National Kidney Month:
See the impact of your donations.

Heart Your Kidneys Swag

Make sure you are geared up for National Kidney Month with a variety of HYK swag! We have:
  • T-shirts
  • Hats
  • Mugs
  • Temporary tattoos
  • Balloons
  • Kidney Stress Relievers
Visit the NKF store to place your order.

Proclamation & Lighting Request Letters

Press Releases

Fill in highlighted information and send to local officials to raise awareness in your community through media outlets.

How to Pitch — NEW!

Kidney Pins — NEW!

This year we want to encourage all of our local news anchors to participate in World Kidney Day by wearing an orange kidney pin during their broadcast. At the end of January, all local offices will be receiving a special package containing at least 20 oversized postcards, each with an orange kidney pin attached in observance of World Kidney Day 2018, is part of a local news anchor request campaign we need your help to achieve. See the "How to Pitch" section above for instructions on how to make this ask.

Ads and Posters

Use these ads in your gala journals and to pitch them to your local newspapers and magazines.

Corporate Letter and Flyer — NEW!

Use these templates to ask companies to promote kidney health to their employees during the month of March.

Contact Info